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Wednesday, October 05, 2005

Have You Voted Today. Do You Really Need a Business Plan?.

Huh? You're probably wondering when this article was written, and probably thinking that this article is about a recent election. Well, it is and, it isn't.

Webster's Dictionary defines voting, in part, as choosing or deciding. In that respect, you likely make choices and decide many things in the course of a day...which means you have probably voted several times today!

OK, so now what? Where am I going with this? Just because the most recent Election Day as come and gone does not mean that you longer have to consider voting. The great thing as a human being is the fact that you always get a vote - even when you don't think that what you have done has registered.

Your votes - your choices and decisions - always register. They always affect someone, something, somewhere. Even it's just you in the moment you cast your vote, or when you choose not to. There is no greater power than the freedom we have to always choose.

Sometimes it may not seem as though there is anything to choose. How often I used to say, "I don't have a choice!" Well, I may not have like my choices - which is a different story - but I always had options to choose from.

I came to realize that my whole life I have voted, even many times when I didn't even realize that it was going to count. But everything I have ever done has been up for a vote - consciously or unconsciously. I started to realize that I could make more powerful decisions by making them, and making them consciously (oh, how I didn't want to sometimes!). However, I realized that without my conscious vote, I was still making choices, but often I was left feeling quite unhappy.

When something isn't working, I now realize I have essentially 3 choices:

- Stay with how things are
- Change/Alter my perspective
- Walk away

All 3, every time. Looking at it that way, it makes it very difficult for me to use the "I don't have a choice!" statement ever again. Oh! Sorry, I should have warned you that was coming. After all, if you see validity in it for yourself, it will also make it difficult for you, as well. The good thing is, though, you are still safe if you want to choose to keep your "I don't have a choice" perspective intact!

However, if you're open to the perspective, what do these choices mean?

Let's start with one very important thing that they don't mean. They do not include an option to control a situation or to alter or change another person, their attitudes, or their perspective.

What they do mean is that the solution to anything lies within you - and can only come from you. Yuck! I know, it really stunk for me what I realized that I had to stop looking outside of myself. After all, it'd be so much easier if the other person would just change, or see it my way, you know?

Well, we all know how easy it is to "get" another person to change, right?

I'll tell you a secret, though, one of these 3 options actually has a pretty good possibility of changing how another person acts. Can you guess which one? If you guess #1 or #3, maybe you have some insight for me. My answer, though, is #2.

Can you guess why?

When our perspective changes, we change. We act differently. When we act differently, those around us will likely react differently to what we do and say. Because we are not being the same as we've always been, they will likely not be, either.

It was difficult to shift perspectives in the beginning...but it got easier over time, in part due to seeing the results. I had often heard if you do what you've always done, you'll get what you've always gotten. It's a great thing - as long as you like what you've got.

It's your life, you can vote any which way you want to. Your votes will take you all kinds of places - places sometimes you may not even want to be. Consider that it's your votes that got you there in the first place, and it's your votes that can take you somewhere else. Don't like where you are? Vote again. In the process, also consider seeing situations and choices in terms of "different" and in the light of whether or not it works for you, does it get you what you want, rather than in terms of "good" or "bad." It will likely allow you to be much kinder to yourself and others, and make new choices easier to make.

Sometimes it is necessary to get some outsider input. Just make certain that it's not someone who has a stake in your "needing to change." I got some news for you - contrary to what others may say - you never need to change one bit. You can choose (vote) to stay exactly as you are. Just make sure, though, that the person you are gets you the things you want and need. If that is not happening, you still don't need to change, but you may want to consider moving a few things around so you can have more of what you want, and be more of who you'd like to be.

Remember that choice comes from within, and is not dictated by an outside source. Outside sources will appear to limit how far you can go, what you can do, what is possible. They can attempt to persuade you that they have the ability to restrict the world in which you live, but choice allows for creativity which has a magical effect on any situation. There is always SOMETHING you can do. The question isn't so much "what?" as "are you willing?"

The world that appears around you is actually a creation of your outward expression that comes from that which is within you. Consider that your life, and what you experience, is not something that happens to you, but happens because of you.

Your life is not up to a situation you find yourself in.

It is not up to someone else.

It is up to you, and each and every vote counts.

©2005 Essa Alraune.

Essa has a varied, non-judgmental, and fun approach to the work she does as a StressBusterBuddy. She works primarily with individuals on a one-on-one basis, and is the Author and Publisher of a mindful meditation CD. To learn more about Essa, her CD, or to listen to her online recordings, visit http://www.StopKickingYourself.com/ or call 212.560.7582 (where you can also hear a 3-minute Relieve Stress Recording - only local, toll, or long distance charges apply).

Article Source: http://EzineArticles.com/



"I don't need a business plan."

Neither did Alice in Wonderland.

"Would you tell me, please, which way I ought to go from here?"

"That depends a good deal on where you want to get to," said the Cat.

"I don't much care where," said Alice.

"Then it doesn't matter which way you go," said the Cat.

As a consultant, I have people ask me "How can I increase my business?" The answer is often easier than they think. But before figuring out how, they must decide where they want to take their business. This is why everyone in business should have a business plan, not just the people seeking venture capital.

Your business plan will be the "road map" of your enterprise. It will show you how to get to where you want to go. To develop a good plan, you need to write down the answers to quite a few questions.

To get you thinking, let's jump twenty years into the future. Describe your life. Are you still working or are you retired? Are you worth a lot of money? If so, how is your wealth distributed? Stocks? Bonds? Equity in your business? Other businesses? Are you an independent consultant or do you have a company? How large is your practice/company? What is your annual revenue (in today's dollars)? How many hours per week do you work? Do you work on weekends? Do you travel? And most importantly, are you happy?

Tough questions? Maybe. But they need to be answered honestly and realistically. I know that life can hit you with some unwelcome surprises that might change the way you want things to be. It is because of these changes, however, that you should re-evaluate your plan every two years -- about as often as you replace a pair of daily-wear shoes.

After defining your long range goals, break them down into ten year and five year goals. Make sure they are consistent with your twenty year plan. The next step is to determine what you need to do to achieve your goals.

Here are some short-term questions you should think about: Do you want more customers or steady customers? What is your competition doing? Will advertising help increase your profit? If so, what kind of advertising and what media should be used? Think of your own questions.

Your specific marketing strategies will depend on your individual goals (once you have an idea of where you want to take your business). Put your answers down on paper! Organize your thoughts, questions, and concerns. If you have financial data, use it. You don't have to take your plan to the bank, but by recording your income and expenditure you will have a benchmark to use when you review your goals and accomplishments. Business plans often follow a general format. You can modify this one to suit your exact needs.

  1. Executive Summary
  2. Company Profile (including mission statement that describes your business and why you are in it)
  3. Competitive Analysis
  4. Marketing Strategy
  5. Staff Qualifications
  6. Financial Information
  7. Appendices (containing any additional information you would like to include)

Review your plan for consistency. Is it coherent? Is it realistic? This is your guide to your business. It will help you get what you want. Keep it updated. Change it as your goals change or as the market changes. Remember, a little planning will take you a long way.

Raj Khera is a partner in MoreBusiness.com, a comprehensive resource for small businesses.

Find tips, articles, ideas, templates, worksheets, sample business plans, tools, financial benchmarks, sample contracts, and much more to help grow your business.

Copyright 2005 Raj Khera. All rights reserved.

Article Source: http://EzineArticles.com/



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